mysql中命令行插入数据问题？？求指导？

看图：

为啥插入不了数据？我的数据库是utf—8编码的，插入应该没问题啊？两个字段都是varchar类型的，

抱歉，图没搞上，
-----+
| character_set_client | utf8
  |
| character_set_connection | utf8
  |
| character_set_database | utf8
  |
| character_set_filesystem | binary
  |
| character_set_results | gbk
  |
| character_set_server | utf8
  |
| character_set_system | utf8
  |
| character_sets_dir | D:\Program Files\MySQL\MySQL Server 5.1\share\chars
ets\ |
+--------------------------+----------------------------------------------------
-----+
8 rows in set (0.00 sec)

mysql> insert into tb_bbs (title,content) values('最新最流行韩寒小说','最新最流
行韩寒小说'); ; ;
ERROR 1366 (HY000): Incorrect string value: '\xD7\xEE\xD0\xC2\xD7\xEE...' for co
lumn 'title' at row 1
mysql>

set names 'gbk';

http://blog.csdn.net/ACMAIN_CHM/archive/2009/05/12/4174186.aspx
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